Topic Clusters: How To Own A Subject In The SERPs w/ Chima Mmeje

content strategy Apr 12, 2024
Topic Clusters: How To Own A Subject In The SERPs w/ Chima Mmeje

🚀 Brought to you by our friends at Positional

Positional is the all-in-one platform for scaling your content and SEO efforts – and they just launched a toolset for keyword clustering!

With Positional's keyword clustering toolset, you can bring your list of keywords or generate a list of up to 400 keywords within a cluster. Positional then groups and clusters your list of keywords into parent and supporting groups, clearly showing you which articles to create and when to optimize for longer tail keywords within a piece of content.

Sign up here to get early beta access.

---

Still trying to rank for individual keywords?

2015 called – it wants its SEO strategy back.

Today, the real winners in the organic search game own entire subjects in the SERPs.

How?

Topic clusters.

This simple content strategy is your ticket to endless content ideas, authority-boosting internal links, and top rankings for your target keywords at every stage of the funnel.

And luckily for us, Chima Mmeje, Freelance Content Writer & Strategist at Zenith Copy, is here to help us take our SEO game to the next level by mastering the art of creating topic clusters – fast.

Here’s what you’ll learn in this Workshop:

  • The importance of owning topics in the SERPs, not just keywords
  • How to build a topic cluster, from the content audit through to keyword research
  • Diversifying your content and creating conversion assets
  • Using AI and human writers to scale content creation and build your topic clusters fast
  • How to distribute the content in your topic cluster
  • How to track the performance of your topic cluster

Check out the video here 👇

 

This resource brought to you by Top of the Funnel & the TOFU community.

Join 3,000+ content marketers and get access to 100++ free resources, live workshops, expert Q&As, and more.

Join TOFU for Free